Business Improvement

7 Golden Sales Rules for Small Business

June 3, 2011 By Jan Triplett Leave a Comment

GoLocal, a great rewards program, based in Austin, Texas, to encourage people to buy locally.

I have just finished a five-hour sales training session for Go Local an Austin, Texas company that is licensing its program nationwide to encourage people to support their locally owned businesses and buy locally. This is a great marketing tool for businesses and reward system for new and existing customers. Even though some of the licensees had sales experience, their questions and concerns prompted me to put together this list of sales concepts that I consider critical to success.

It starts with agreeing with the first “golden rule”. [Read more…]

Best Pricing Practices: 3 Right & 3 Wrong Ways to Price

January 12, 2011 By Jan Triplett 4 Comments

Price right & reap your reward. Cartoon by Roger Stewart, Porthole Productions.

I have proposed a topic, “Best Practices in Pricing”, for ProductCamp Austin. If you’ve never been or ever heard of it, it’s a great day of free business information for product managers, business owners, and those thinking of starting a business. Attendees select the topics the day of the event so they get to hear what they are most interested in that day.

Although the session has sold out, there is a waiting list. I encourage you to get on it. For more information on Austin Product Camp, go to http://productcampaustin.org. For information on my session on Pricing and the 39 other great sessions, go to http://bit.ly/e6chc0. [Read more…]

Why Lefties Make Better Salespeople

January 10, 2011 By Jan Triplett 4 Comments

Left-handers rule!

My brother gave me a copy of A Left-Handed History of the World by Ed Wright for Christmas. As my husband, Daniel, said, that’s much better than a previous gift of 101 Uses for a Dead Cat by Simon Bond. Others found it amusing, as a cat lover, I did not.

I am left-handed. It was interesting to read about other prominent lefties. Some of my favorites include: Queen Victoria, Charlie Chaplin, Michelangelo, Leonardo da Vinci, Madame Curie, Henry Ford, Ramses the Great, and Joan of Arc. Several US presidents (Reagan, Ford, George W. Bush, and Clinton) were on the left – when it comes to hands at least. [Read more…]

Scary Business

November 5, 2010 By Jan Triplett 1 Comment

I was just interviewed by Patricia Rogers of the Austin Business Journal . Ms. Rogers is the List Director for ABJ, writes the Growth Strategies and does some wonderful profiles. She asked me a lot of good questions and I learned something about her. She’s from Houston, we share a love of animals especially horses, and, luckily for Austin, she didn’t follow the advice of her uncle to stay out of journalism (he was a journalist in Houston).

What’s your scariest business moment. Mine? No one would show for a seminar I was giving. Photo from Flickr by Aunt Owwee

One question she didn’t ask was about a scary moment in business. Mine was scary and the most fun. Last March I did a program for SXSW “Networking for Introverts”. Why was I concerned? What if no one showed up? That didn’t happen. As a matter of fact the room was full to overflowing.

I wondered if they would participate. Not good for a speaker when everyone is silent. No worries here either. I found that if you give an introvert an opportunity to talk, they’ll take it. They came up with good comments and questions. It was a blast that I wish I could repeat. [Read more…]

Selective Marketing

January 29, 2010 By Jan Triplett Leave a Comment

Below is a presentation I gave at a local Austin meetup. It deals with how to use sales and marketing strategies and processes to save money and increase sales.

Selective Marketing

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Think Before You Buy

January 21, 2010 By Jan Triplett 3 Comments

A message to my neighbors in Central Austin and to any community that has had to live with the fallout from having a big box store push its way in.

Northcross IBIZ District

The first spade of dirt has been turned. The bulldozers are busy. The piles of broken asphalt and dry earth are mounting up.

When I try to make my normal walk from my office at the Chase Tower around the Northcross triangle, I can’t. There is a metal fence with a plain green cloth stretched from the middle of the parking lot all the way to Anderson. I can’t see what is happening except through holes where the cloth doesn’t fit quite tightly enough to exclude me. [Read more…]

Making Decisions in Tough Times

October 30, 2009 By Jan Triplett 1 Comment

Everyone is struggling in this recession. I’ve given this presentation a couple of times now and received really good feedback. I help you figure out not only how you make decisions but also how your partner, boss, and customer make decisions. My premise is that if you know the motivations behind decision-making, you can achieve your goals much more efficiently.

Making Decisions in Tough Times

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