Is your business on course?

How’s your business doing? Do you know what’s missing? Start to find your way by answering a few questions and using tools that are focused on your goals.

Online Coupons Are “Good Forever” Daily Deals

Have you been tempted to buy online coupons, called “daily deals”? They are offered for spa treatments, restaurants, “boot camps”, hair salons or any one of a huge variety of other tantalizing things for half price or more. Maybe you bought one but didn’t use it. Maybe you threw it away because you thought it expired.

Good news. [Read more...]

Leveraging Customers in Contract Negotiations

Bunny & penguin: who do you think would win any negotiation? You might be surprised! Rabbits unite. Graphic by Daniel Voyager.

My colleague, Dan Diener, was working with client who was re-negotiating an existing contract that was up for renewal. It ran into a snag because the contract was for a higher amount than the previous year in order to be in line with our client’s other contracts. This was crucial since our client provides personnel to others and significant benefits to his employees. [Read more...]