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Prospects will buy if they complete the 7-Step Buy- In Continuum™

July 23, 2020 By Jan Triplett

The hard road to success

The buy-in continuum™ is a hard road for any prospect — especially business prospects who have a lot to think about besides what you sell.

Before anyone buys anything, they have to complete their own buying or Buy-In Continuum™, process. This is true whether they are from the government, a non-profit, a consumer, or another business. From your point of view, you want them to accomplish this process and in a specific order. If they do, your sales cycle will shorten. It will result in a win-win for you both or you will be able to cull them as a prospect with a clear conscience that this was NOT the sale for you. [Read more…]

Filed Under: Business Improvement, Sales Strategy Tagged With: buyer's remorse, Buying Continuum™, Customer's Journey, Ghost Competitors, Platinum Profile Customers, Platinum Profile Prospects™

Business Owners Hierarchy of Needs

June 22, 2013 By Jan Triplett and Daniel Diener Leave a Comment

What motivates business owners? It depends on where they are in the owners' hierarchy of needs.

What motivates business owners? It depends on where they are in the owners’ hierarchy of needs.

You’ve probably heard of Maslow’s “Hierarchy of Needs”. He identified how a person’s needs dominate motivation and behavior and that there is a specific order in which they should be met.

His theory suggested that the basic needs (physiological, safety, love and belonging) had to be met before the individual will desire and pursue higher levels of needs (esteem, self actualization, and self transcendence).

If a need is not met, the individual will feel tense and anxious. Although people may have several needs at any time, one will dominate their actions. [Read more…]

Filed Under: Administration, Business Building, Business Development, Business Ideas, Business Management, Business Process, Financial Management, Marketing, Marketing Strategy, Networking, Planning & Vision, Research, Sales, Sales Strategy, Small Business Research, Vision Tagged With: A Networker's Guide to Success, Business Growth and Development, Business Owners Hierarchy of Needs, business transference, Employee Training, Exit Strategy, financial management, Government Compliance, marketing, Maslow, Maslow's Hierarchy of Needs, Platinum Profile Customers, Processes & Procedures, Ramping Up, Sales, Scalability, Team

Working Successfully with a Virtual CFO

September 10, 2012 By Daniel Diener Leave a Comment

Can a Virtual CFO give you all this? Maybe.

Can a Virtual CFO give you all this? Maybe.

Outsourcing your financial management to a Virtual Chief Financial Officer may make sense.

You may be tempted to be part of the virtual revolution: virtual office space, virtual secretary, virtual business? My partner, Jan Triplett, steps in as a Virtual Marketing Officer for our clients. She helps set up alliances, creates sales channels, runs trade shows, and recommends and implements sales strategy to find right prospects and keep the best platinum profile customers™.

Maybe you’re thinking about it because you…

  1. Hate doing books, dealing with collections, payroll, taxes, etc.
  2. Don’t understand financial management or are not good at numbers
  3. Are too busy to do the recordkeeping, stay up to date and stay in compliance [Read more…]

Filed Under: Growth Readiness Tagged With: Business Growth, Cash Flow, collections, Compliance, Contingency, Delegation, Platinum Profile Customers, Profitability, Recordkeeping, True Total Costs, Virtual CFO, Virtual Chief Financial Officer

Overcoming 5 Business Challenges in Tough Times

September 9, 2011 By Jan Triplett Leave a Comment

Business Challenges: What Goes Up Must Come Down

Sir Isaac Newton statue from Trinity Chapel. Photo by Harlequeen.

Sir Isaac Newton statue from Trinity Chapel. Photo by Harlequeen.

Sir Isaac Newton proved it. David Clayton-Thomas wrote about it in the “Spinning Wheel” song. BS&T (Blood, Sweat & Tears) and Dame Shirley Bassey covered it in their albums.

Songwriter & singer Dame Shirley Bassey.

Songwriter & singer Dame Shirley Bassey.

How many ups and downs has your business experienced? Since we started our business, we have been through seven ups and downs – oil, banking, real estate, savings and loans, dot.com, Wall Street, and now real estate again. It has caused us to refine and redefine our business at least that many times.

If it’s a part life, it does not make sense just to try to survive this one. Another wave is coming. If you own a business, the wave that could take you under could be something global like this “Great Recession” or something unique to you and your business. So be watchful; be prepared for those business challenges that are out there.

[Read more…]

Filed Under: Business Management, Leadership, Planning & Vision, Pricing, Sales, Small Business/Entrepreneur History Tagged With: Albert J. Bernstein, Austin, Blood Sweat & Tears Band, business challenges, Business Success, Business Survival, Business Ups & Downs, Confidence, Dame Shirley Bassey, Downturns, Great Recession, If poem, Informed Leap of Faith, Jataka Tales, Little Red Hen, Neanderthals at Work, planning, Platinum Profile Customers, Radio Active Waste Customers™, Rudyard Kipling, Sir isaac Newton, Spinning Wheel Song, Sydney Craft Rozen, Texas, Trust, vision

Best Pricing Practices: 3 Right & 3 Wrong Ways to Price

January 12, 2011 By Jan Triplett 4 Comments

Price right & reap your reward. Cartoon by Roger Stewart, Porthole Productions.

Price right & reap your reward. Cartoon by Roger Stewart, Porthole Productions.

I have proposed  a topic, “Best Practices in Pricing”, for ProductCamp Austin. If you’ve never been or ever heard of it, it’s a great day of free business information for product managers, business owners, and those thinking of starting a business. Attendees select the topics the day of the event so they get to hear what they are most interested in that day.

Although the session has sold out, there is a waiting list. I encourage you to get on it. For more information on Austin Product Camp, go to http://productcampaustin.org. For information on my session on Pricing and the 39 other great sessions, go to http://bit.ly/e6chc0. [Read more…]

Filed Under: Business Improvement, Business Management, Financials, Growth Readiness, Marketing Strategy, Planning & Vision, Pricing, Sales Tagged With: Austin, Best Practices, Competition Pricing, Contignecy, Cost-based Pricing, Flinch Point, Hassle-factor, Platinum Profile Customers, Pricing, Pricing Skills, Pricing Strategy, ProductCamp Austin, Profitability, Right Ways to Price, Texas, True Total Costs, Value-based Pricing, Wrong Ways to Price

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Upcoming Events

BSC Success EVENTS to help you succeed and grow.

BSC's Global Success Forum™ RSVP & Info
Direct Link or dial in: United States: +1 (312) 757-3121
Access Code: 685-053-101

(Forums are held on the 1st Thursday of the month, 11am Central with a focus session led by a mentor expert in that issue and lots of time for other attendees to talk about their business, comment, and share their expertise.)

• April 6 2nd Quarter BSC Lean® Success Forum™, 11am Central.
You suggest and choose the business topics. Dave Nave, Dave Nave & Associates, and Jan Triplett, CEO, BSC lead the open discussion with ideas, feedback, and examples from all attendees and make connections.
Bring your topics or send them to Dave in advance to dave@davenave.com.

Please RSVP NOW at https://bit.ly/BSCForum" or https://www.eventbrite.com/e/bscs-business-success-global-forum-online-tickets-100809251184 or just come. We'll fit you in.

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• April 13 BSC Wisdom Wed Webinar and Work Session: Success Management Series — Operations Systems, Compliance and Costs 11am https://bit.ly/WisdomWebinarSuccessMgmtGuideSeries"

This is always a mentoring and work session with input from attendees. RSVP to get the recording and transcript even if you don't attend.

Webinar and Work session leader: Jan Triplett, Ph.D., CBTAC, and CEO of BSC, author, entrepreneur, advocate, speaker, and inventor.

The purpose of each BSC Wisdom webinar and practical work session is to focus on shared experiences and expertise. Walk away with ideas and connections.

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Be sure to check out our five blogs with posts to help you grow!
• Business Improvement
• Business Tools
• Growth Readiness
• Networking
• Small Business Advocacy

And our free resources and business owner success assessments.

 

ALERT!

SAM (Small and Mighty), OUR BSC LEGISLATIVE WATCHDOG, SUGGESTS:

Pay attention to what is happening in your city, state, and at the federal level. Ask questions. Vote!

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