Business Success Center

Proven programs that grow great businesses for great people who care.

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Prospects will buy if they complete the 7-Step Buy- In Continuum™

July 23, 2020 By Jan Triplett

The hard road to success

The buy-in continuum™ is a hard road for any prospect — especially business prospects who have a lot to think about besides what you sell.

Before anyone buys anything, they have to complete their own buying or Buy-In Continuum™, process. This is true whether they are from the government, a non-profit, a consumer, or another business. From your point of view, you want them to accomplish this process and in a specific order. If they do, your sales cycle will shorten. It will result in a win-win for you both or you will be able to cull them as a prospect with a clear conscience that this was NOT the sale for you. [Read more…]

Filed Under: Business Improvement, Sales Strategy Tagged With: buyer's remorse, Buying Continuum™, Customer's Journey, Ghost Competitors, Platinum Profile Customers, Platinum Profile Prospects™

Does Your Sales Process Fit The Buyer’s World

June 30, 2014 By Jan Triplett 1 Comment

The buyer’s world is key. Want more sales? Stop looking at it from your point of view. It’s not about you. It’s about the buyer. It’s about their buying process and your role. [Read more…]

Filed Under: Business Improvement, Sales Tagged With: Big Gridders™, buyer's remorse, Buyer's World, Buying Triggering Event, Little Gridders™

Why Go for Platinum Profile Customers™

March 2, 2010 By Jan Triplett Leave a Comment

Proud to be green. Here’s my paperless slide presentation, “Does Your Business Need Glasses”,  from RISE Austin 2010. It presents what we believe is a better way to get better sales by using niche marketing that focuses on Platinum Profile Customers™. The goal of this system is to  make positioning, pricing, and sales procedures more approachable for independent businesses.

The slide presentation also includes details on the Business Success Center’s sales process that all customers go through, the “Buyer’s Purchasing Continuum™”. The Continuum starts with their decision to look for something to meet their needs and desires.  After a few steps, they buy. But, it doesn’t end there. The last step occurs after they buy when they either rejoice about their decision or experience buyer’s remorse. Knowing exactly how your Platinum Profile Customers™ do this allows you to focus your sales and marketing efforts.

Small business owners and entrepreneurs will want to follow the prioritized action items suggested. These will help avoid mistakes and expand sales opportunities. This is primarily of value to those already in business although it has ideas that startups can incorporate.

Using these ideas results in:

  • Better sales and lower costs
  • Collateral is more effective
  • Shorter sales cycle [Read more…]

Filed Under: Growth Readiness Tagged With: Business Success Center, buyer's remorse, close, customer profile, customer purchasing process, entrepreneur, Focus, independent business, initial contact, Low Hanging Fruit Customers, LTV Lifetime Value, merchandising, Most Lucrative Clients, most responsive, niche markets, Platinum Profile™ Customer, pre-qualifiying, Pricing, retention, sales process, small business, vision

Meet BSC Satisfied Clients

  • Ana's Unlimited Foods

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  • Brytan & Associates, Inc.

    http://ownersview.com/wp-content/uploads/slideshow-gallery/bryant-truitt-brytan-associates-cert-fraud-examiner.jpg

  • Dr. Angelique Millette, Child Sleep Expert

    http://ownersview.com/wp-content/uploads/slideshow-gallery/angelique-millette-new-phd-childrens-sleep-expert.png

  • Better Baseball Texas — Rope Bat™

    http://ownersview.com/wp-content/uploads/slideshow-gallery/image001.png

  • TeamFX Racing

    http://ownersview.com/wp-content/uploads/slideshow-gallery/teamfx-gary02.jpg

  • No Time for Social

    http://ownersview.com/wp-content/uploads/IMG_4389-1.jpg

  • Happy Vegan

    http://ownersview.com/wp-content/uploads/slideshow-gallery/happy-vegan-charlotte-bothma-2016.png

  • Howie Richey, Author

    http://ownersview.com/wp-content/uploads/slideshow-gallery/h-with-4-books.jpg

  • Trout Green Technologies, Inc.

    http://ownersview.com/wp-content/uploads/slideshow-gallery/trout-green-432x250-1.jpg

  • Tweed Scott, Author

    http://ownersview.com/wp-content/uploads/slideshow-gallery/tweed-scott-author.jpg

  • Patricia's Lunchbox

    http://ownersview.com/wp-content/uploads/slideshow-gallery/screen-shot-2015-09-28-at-95543-am.png

  • Andrew Eisenberg, Michael Best, IP Attorneys

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  • Paula Pierce, PPierce Law

    http://ownersview.com/wp-content/uploads/Paula-Pierce.jpg

  • Sri & Usha Boddapu, Esolvit

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  • Dawn Weathersby, Marketing Consultant

    http://ownersview.com/wp-content/uploads/IMG_4426-e1469830257759.jpg

  • 360 Signs

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  • Austin Pro Photo

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  • Cosmo City Media

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  • Stage Alliance

    http://ownersview.com/wp-content/uploads/slideshow-gallery/stage-alliance.jpg

  • Deborah Main Designs

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  • Saffire Events

    http://ownersview.com/wp-content/uploads/slideshow-gallery/saffireevents432x250.jpg

  • Team NFP Software & Solutions

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  • Journyx

    http://ownersview.com/wp-content/uploads/slideshow-gallery/journyx432x250.jpg

  • Mane Street Bakery

    http://ownersview.com/wp-content/uploads/slideshow-gallery/mane-street-bakery.jpg

  • Innox Digital

    http://ownersview.com/wp-content/uploads/slideshow-gallery/matiascarrasco432x250.jpg

  • Hayes SW Systems

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  • Business Tutor, LLC

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  • INTUVI

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  • Gilfus Racing Enterprises

    http://ownersview.com/wp-content/uploads/slideshow-gallery/gilfus-racing-enterprises.jpg

  • Art + Artisans

    http://ownersview.com/wp-content/uploads/slideshow-gallery/artartisans.jpg

  • GEO+

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  • The Herb Bar

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  • Exploring New Media

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  • Busivid

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  • Gold Scaffold

    http://ownersview.com/wp-content/uploads/slideshow-gallery/gold-scaffold.jpg

  • Sumpter and Gonzalez, Attorneys

    http://ownersview.com/wp-content/uploads/slideshow-gallery/sumpter-and-gonzalez-attorneys-432x250.jpg

  • SOAP

    http://ownersview.com/wp-content/uploads/slideshow-gallery/soap-jp432x250.jpg

  • TTM Enterprises, Inc

    http://ownersview.com/wp-content/uploads/slideshow-gallery/BSC2005-Toni-Martin.jpg

  • Sledge Engineering

    http://ownersview.com/wp-content/uploads/slideshow-gallery/sledge-engineering432x250.jpg

  • Brite Ideas

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  • Gryphon Graphics

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  • PRE Management

    http://ownersview.com/wp-content/uploads/slideshow-gallery/pre-management.jpg

  • DrakeLight Photography

    http://ownersview.com/wp-content/uploads/slideshow-gallery/drakelight-photography.jpg

  • FalconDay Consulting

    http://ownersview.com/wp-content/uploads/slideshow-gallery/laurafaulkner432x2502.jpg

  • INSolve, Inc.

    http://ownersview.com/wp-content/uploads/slideshow-gallery/homeville.jpg

  • Mane Street Bakery

    http://ownersview.com/wp-content/uploads/slideshow-gallery/mane-street-bakery432x250.jpg

  • Natalie Howe Designs

    http://ownersview.com/wp-content/uploads/slideshow-gallery/natalie-howe-designs.jpg

  • 6th Street Smiles

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  • PC Doctors

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  • StageSpot

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  • Morningside Research

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  • Paradise Bay

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  • Allscapes Lawncare

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  • Mark Word Design

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  • OMS Global

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  • Leverage Communications

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  • J B Goodwin

    http://ownersview.com/wp-content/uploads/slideshow-gallery/jb-goodwin.jpg

  • Independent Brewing Company

    http://ownersview.com/wp-content/uploads/slideshow-gallery/independent-brewing-company.jpg

  • GlobalTrain

    http://ownersview.com/wp-content/uploads/slideshow-gallery/globaltrain.jpg

  • Forklift.com

    http://ownersview.com/wp-content/uploads/slideshow-gallery/com.jpg

  • FireFly LED Lighting

    http://ownersview.com/wp-content/uploads/slideshow-gallery/firefly-led-lighting.jpg

  • PC+

    http://ownersview.com/wp-content/uploads/slideshow-gallery/pc.jpg

  • Lara Executive Image

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  • Trish's Delish

    http://ownersview.com/wp-content/uploads/slideshow-gallery/trishs-delish.jpg

  • Stone Technologies

    http://ownersview.com/wp-content/uploads/slideshow-gallery/stone-technologies.jpg

  • Stellar Systems

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  • Savor the Success

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  • RSK International

    http://ownersview.com/wp-content/uploads/slideshow-gallery/rsk-international.jpg

  • Dr Suzi Du Toit

    http://ownersview.com/wp-content/uploads/slideshow-gallery/-suzi-du-toit.jpg

  • StockRoller, Inc

    http://ownersview.com/wp-content/uploads/slideshow-gallery/man03432x250.jpg

  • Innovative Healthcare Solutions

    http://ownersview.com/wp-content/uploads/slideshow-gallery/BSC2003-Shane-Burt-2.jpg

  • Webber - Studio

    http://ownersview.com/wp-content/uploads/slideshow-gallery/webber432x250.jpg

  • Wildly Natural

    http://ownersview.com/wp-content/uploads/slideshow-gallery/wildly-natural432x250.jpg

  • CSI-Texas, Inc

    http://ownersview.com/wp-content/uploads/slideshow-gallery/csi-texas-inc.jpg

  • CowBob Productions

    http://ownersview.com/wp-content/uploads/slideshow-gallery/cowbob-productions.jpg

  • CIS Inventory Solutions

    http://ownersview.com/wp-content/uploads/slideshow-gallery/cis-inventory-solutions.jpg

  • SamePageResults

    http://ownersview.com/wp-content/uploads/slideshow-gallery/charles-knickerbocker-and-associates.jpg

  • Caudillo Studios / Get the Picture

    http://ownersview.com/wp-content/uploads/slideshow-gallery/caudillo-studiosget-the-picture.jpg

  • Barebac

    http://ownersview.com/wp-content/uploads/slideshow-gallery/barebac.jpg

  • Austin Yoga Arts

    http://ownersview.com/wp-content/uploads/slideshow-gallery/austin-yoga-arts.jpg

  • Austin EnviroSolutions

    http://ownersview.com/wp-content/uploads/slideshow-gallery/austin-envirosolutions.jpg

  • Art of Jamie Rood

    http://ownersview.com/wp-content/uploads/slideshow-gallery/art-of-jamie-rood.jpg

  • TexFX

    http://ownersview.com/wp-content/uploads/slideshow-gallery/texfx.jpg

  • PRE Management

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  • Ace on Hold

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  • Go Local Austin

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  • CIS Asset Solutions

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News

BSC Wisdom Webinar, 3rd Thursday monthly, 11-Noon Central. This is always a mentoring and work session with input from attendees.
Leader: Jan Triplett, Ph.D. CBTAC
Coming
May
• May 5 BSC Success Forum, 11am Central: Framing Your Project: Leverage Context Before Creating Action Plans
https://meet.goto.com/685053101
Or dial in: United States: +1 (312) 757-3121
Access Code: 685-053-101

Dave Nave, Dave Nave & Associates, and Licensed Clinical Psychologist Dr. Ann Sigafoos team up to tell you what to do BEFORE you start a project to improve your success
(Forums are held on the 1st Thursday of the month, 11am Central)

• May 19 BSC Wisdom Webinar, 11am Central: Sell Right, Part 2: Consumer vs Business Sales Strategies, a comparison and recommendations.
https://bit.ly/consumercommercialsales

The purpose of this webinar and practical work session is to focus on the differences in these two sales strategies. Share your experiences and expertise. Walk away with ideas and connections. You don't have to have attended the first session to get a lot out of this webinar.

Work session leader: Jan Triplett, Ph.D., CBTAC, and CEO of BSC, author, entrepreneur, advocate, speaker, and inventor.

June
• June 2, BSC Success Lean™ Forum, 11 am Central.

Suggest a business topic or question for the group to work on, help choose this month's discussions, provide feedback, and make connections. Led by Dave Nave & Jan Triplett

• June 16, BSC Wisdom Webinar, 11am Central. Sell Right, Part 3: Direct vs. Indirect Sales Strategies, a comparison and recommendations. https://meet.goto.com/291097373

Work session leader: Jan Triplett, Ph.D., CBTAC, and CEO of BSC, author, entrepreneur, advocate, speaker, and inventor. You don't have to have attended the other webinars in this series to benefit from this one.
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Be sure to check out our five blogs with posts to help you grow!

• Business Improvement
• Business Tools
• Growth Readiness
• Networking
• Small Business Advocacy

And our free resources and business owner success assessments.

 

ALERT!

• BSC's Global Success Forum™
"helps great people start, run, stabilize and grow great businesses." Come learn from our mentors and share your business wisdom and expertise."
1st Thursdays, 11-noon Central.
*Forum: a public meeting place for open discussion where ideas and views on a particular subject or issue are exchanged. The BSC Global Forum™ made the Austin Business Journal's 2021 Book of Lists for top business & networking groups in Austin! Thanks for your help.

 

• Business Success Center Profit Mover™ advisory team program can provide a unified approach to growing and managing your business to create double profits & increase your management efficiency. Call 512-933-1983 to set a meeting to see if it's right for you.

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