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7 Golden Sales Rules for Small Business

June 3, 2011 By Jan Triplett Leave a Comment

GoLocal, a great rewards program, based in Austin, Texas, to encourage people to buy locally.

GoLocal, a great rewards program, based in Austin, Texas, to encourage people to buy locally.

I have just finished a five-hour sales training session for Go Local an Austin, Texas company that is licensing its program nationwide to encourage people to support their locally owned businesses and buy locally. This is a great marketing tool for businesses and reward system for new and existing customers. Even though some of the licensees had sales experience, their questions and concerns prompted me to put together this list of sales concepts that I consider critical to success.

It starts with agreeing with the first “golden rule”. [Read more…]

Filed Under: Business Improvement, Growth Readiness, Networking Tagged With: Austin, Champion-Advocate Customer™, Go Local™, Golden Rules of Sales, Maury Coats, Platinum Customer, Platinum Profile™, sales champion, sales conversion, Sales Management, sales process, Sharon Drew Morgen, Texas, UPA, Usability Professionals Association 2011 Conference

Best Pricing Practices: 3 Right & 3 Wrong Ways to Price

January 12, 2011 By Jan Triplett 4 Comments

Price right & reap your reward. Cartoon by Roger Stewart, Porthole Productions.

Price right & reap your reward. Cartoon by Roger Stewart, Porthole Productions.

I have proposed  a topic, “Best Practices in Pricing”, for ProductCamp Austin. If you’ve never been or ever heard of it, it’s a great day of free business information for product managers, business owners, and those thinking of starting a business. Attendees select the topics the day of the event so they get to hear what they are most interested in that day.

Although the session has sold out, there is a waiting list. I encourage you to get on it. For more information on Austin Product Camp, go to http://productcampaustin.org. For information on my session on Pricing and the 39 other great sessions, go to http://bit.ly/e6chc0. [Read more…]

Filed Under: Business Improvement, Business Management, Financials, Growth Readiness, Marketing Strategy, Planning & Vision, Pricing, Sales Tagged With: Austin, Best Practices, Competition Pricing, Contignecy, Cost-based Pricing, Flinch Point, Hassle-factor, Platinum Profile Customers, Pricing, Pricing Skills, Pricing Strategy, ProductCamp Austin, Profitability, Right Ways to Price, Texas, True Total Costs, Value-based Pricing, Wrong Ways to Price

Why Lefties Make Better Salespeople

January 10, 2011 By Jan Triplett 4 Comments

Left-handers rule!

Left-handers rule!

My brother gave me a copy of A Left-Handed History of the World by Ed Wright for Christmas.  As my husband, Daniel, said, that’s much better than a previous gift of 101 Uses for a Dead Cat by Simon Bond. Others found it amusing, as a cat lover, I did not.

I am left-handed. It was interesting to read about other prominent lefties. Some of my favorites include: Queen Victoria, Charlie Chaplin, Michelangelo, Leonardo da Vinci, Madame Curie, Henry Ford, Ramses the Great, and Joan of Arc. Several US presidents (Reagan, Ford, George W. Bush, and Clinton) were on the left – when it comes to hands at least. [Read more…]

Filed Under: Business Growth, Business Improvement, Business Management, Growth Readiness, Marketing Strategy, Planning & Vision, Sales, Small Business/Entrepreneur History Tagged With: 101 Uses of a Dead Cat, A Left-Handed History of the World, Ambition, Connections, Customer-oriented, Ed Wright, Empathy, Fantasist, Good Salespeople, Hiring Sales Staff, Iconoclastic, Intuition, Lateral Thinking, Left-Handed, Percentage of Left-Handers, Prominent Left-handed People, Right-handed, Risk Takers, Sales, Simon Bond, Solitary, Spatial Ability, Successful Sales

Scary Business

November 5, 2010 By Jan Triplett 1 Comment

I was just interviewed by Patricia Rogers of the Austin Business Journal . Ms. Rogers is the List Director for ABJ, writes the Growth Strategies and does some wonderful  profiles. She asked me a lot of good questions and I learned something about her. She’s from Houston, we share a love of animals especially horses, and, luckily for Austin, she didn’t follow the advice of her uncle to stay out of journalism (he was a journalist in Houston).

What's your scariest business moment. Mine? No one would show for a seminar I was giving. Photo from Flickr by Aunt Owwee

What’s your scariest business moment. Mine? No one would show for a seminar I was giving. Photo from Flickr by Aunt Owwee

One question she didn’t ask was about a scary moment in business. Mine was scary and the most fun. Last March I did a program for SXSW “Networking for Introverts”. Why was I concerned? What if no one showed up? That didn’t happen. As a matter of fact the room was full to overflowing.

I wondered if they would participate. Not good for a speaker when everyone is silent. No worries here either. I found that if you give an introvert an opportunity to talk, they’ll take it. They came up with good comments and questions. It was a blast that I wish I could repeat. [Read more…]

Filed Under: Business Growth, Business Improvement, Community Activism, Networking, Public Speaking Tagged With: Austin Business Journal. SXSW, Austin Women in Construction, Carole Keeton Strayhorn, Extroverts, Lady Bird Lake, Networking for Introverts, Patricia Rogers, Soroptimist International, Town Lake Gazebo

Selective Marketing

January 29, 2010 By Jan Triplett Leave a Comment

Below is a presentation I gave at a local Austin meetup. It deals with how to use sales and marketing strategies and processes to save money and increase sales.
Selective Marketing
View more presentations from Business Success Center.

Filed Under: Business Improvement, Growth Readiness, Sales Tagged With: innovation, marketing, Platinum Profile™, positioning, Pricing, processes, Sales, sales process, strategies, total solution, value

Think Before You Buy

January 21, 2010 By Jan Triplett 3 Comments

A message to my neighbors in Central Austin and to any community that has had to live with the fallout from having a big box store push its way in.

Northcross IBIZ District

Northcross IBIZ District

The first spade of dirt has been turned. The bulldozers are busy. The piles of broken asphalt and dry earth are mounting up.

When I try to make my normal walk from my office at the Chase Tower around the Northcross triangle, I can’t. There is a metal fence with a plain green cloth stretched from the middle of the parking lot all the way to Anderson. I can’t see what is happening except through holes where the cloth doesn’t fit quite tightly enough to exclude me. [Read more…]

Filed Under: Business Improvement, Growth Readiness, Networking, Sales, Small Business Advocacy Tagged With: a salon, AIBA, Alamo Drafthouse, Austin Independent Business Alliance, big box store, Body Business, Central Austsin, chain store, Chapparal Ice, Discount Electronics, Encore Records & Video, Garbo, Genuine Joe's, Go Dance Studio, good business neighbor, Hangtown Grill, Kids-N-Cats, Lamps & Accessories, Northcross IBIZ, profitable business, Responsible Growth for Northcross, Sandy's Shoes, Scandinavia Contemporary Design, Sea of Beads, Terra Toys, Thunderbird, Thundercloud Subs, Urban Living, WalMart, Yoga Yoga, Zinger Hardware

Making Decisions in Tough Times

October 30, 2009 By Jan Triplett 1 Comment

Everyone is struggling in this recession. I’ve given this presentation a couple of times now and received really good feedback. I help you figure out not only how you make decisions but also how your partner, boss, and customer make decisions. My premise is that if you know the motivations behind decision-making, you can achieve your goals much more efficiently.
Making Decisions in Tough Times
View more presentations from jantriplett.

Filed Under: Business Improvement, Business Management, Growth Readiness

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Upcoming Events

EVENTS

BSC's Global Success Forum™ RSVP & Info
Direct Link or dial in: United States: +1 (312) 757-3121
Access Code: 685-053-101

(Forums are held on the 1st Thursday of the month, 11am Central with a focus session led by a mentor expert in that issue and lots of time for other attendees to talk about their business, comment, and share their expertise.)

• Nov. 3 BSC Success Forum, 11am Central. Mentor Bill Combes, owner of No Time for Social, shares his most favorite and least favorite business tech solutions BY NAME. We've been waiting for this!
• Dec. 1 BSC's Annual Blow Your Own Horn event, 11am Central. Great Attendee PR opportunity. Tell us about your business, your expertise, your successes!
• Jan. 5, 2023: BSC Quarterly Lean™ Success Forum, 11am Central:
You suggest and choose the business topics. Dave Nave, Dave Nave & Associates, and Jan Triplett, CEO, BSC lead the open discussion with ideas, feedback, and examples from all attendees and make connections.
Bring your topics or send them to Dave in advance to dave@davenave.com.
............
BSC Wisdom Webinar & Work Sessions Coming up

3rd Thursday monthly except November and December, 11-Noon Central.

This is always a mentoring and work session with input from attendees. RSVP to get the recording and transcript even if you don't attend.

Webinar and Work session leader: Jan Triplett, Ph.D., CBTAC, and CEO of BSC, author, entrepreneur, advocate, speaker, and inventor.

The purpose of each BSC Wisdom webinar and practical work session is to focus on shared experiences and expertise. Walk away with ideas and connections.

• Nov. 10, What to do after the close 11am Central. The close is not the end of the deal; it's the beginning. What can you do to ensure that everyone starts out and stays excited about your product or service? How can you get your next client before you start with this one? Just a few of the ideas we'll toss around.
RSVP

No December Wisdom Webinar. In January we begin our special great business operations series, Success Management Guide.

Be sure to check out our five blogs with posts to help you grow!
• Business Improvement
• Business Tools
• Growth Readiness
• Networking
• Small Business Advocacy

And our free resources and business owner success assessments.

 

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