Role-playing dice have nothing on the role-playing CFO when it comes to improving the sales system.Photo by cal-harding from flickr.
What can a CFO do to improve the company’s sales system? What do they even know about sales? You’d be surprised.
If you’re the CFO and CEO, the following applies to you. If you’re both of these plus the Director of Sales and maybe even the Chief Salesperson, you still need to include the tasks below in order to improve the results of your sales system. [Read more…]