Customer Value

Sales Mapping for Entrepreneurs

December 11, 2017 By Jan Triplett

It may be the holiday season but 2018 is coming soon. Don’t waste your precious time this year or next on the wrong customers. Attend this interactive session to help you get a jump on focusing on the best Platinum sales (or closing the best pending sales) by creating a customer sales map for your business. It will also help you identify any RAW (Radio Active Waste) prospects or customers you need to dump or send to your least favorite competitor.

Come early to eat with the speaker (pay only for what you eat). We will start right at noon and end at 1PM so please be on time. Bring cards to share and be prepared to share a recent success!

A program of the Austin Biz Success Meetup and the Business Success Center.

Moderator & Host:

Jan Triplett, CEO Business Success Center

About the Presenter:

Jan Triplett, Ph.D., CEO of Business Success Center and Meetup Host. Dr. Triplett has presented this program for real estate agents, tech firms, product and service businesses of all kinds. She has used her mapping system to grow new businesses and to expand existing ones. She can help yours, too — best for those with existing sales but a good start for pre-starts and pre-revenue.

What can I bring into the event?

Questions.
Everyone will introduce themselves, please bring business cards if you have them.
Everyone will share a recent success

Customer Loyalty: Who Do Your Customers Really Belong To?

November 7, 2012 By Jan Triplett Leave a Comment

Silly sign — don’t look too closely. Does this apply to customers? Photo by quinn.anya from flickr.com

In business, we talk about the importance of customer loyalty. But we consider customers as assets, something tangible. We think of them in the same way as our equipment or property: something that can be counted, weighed and measured, and given a value.

As property, an owner understandably feels, that they belong to the company. [Read more…]

Finding Platinum Prospects™; Firing Radioactive Waste Customers™

June 2, 2012 By Jan Triplett Leave a Comment

Focus on Platinum Profile Prospects™.

On June 25th I’m going to be speaking at the BSC B2B Meetup in Austin about finding the best prospects and firing the worst customers. It’s one of my favorite subjects because it’s got a huge payoff.

Top 3 Savings Benefits of Focusing on Platinum Profile Prospects™

Saves time; makes time available to concentrate on higher value prospects who may require more resources and effort.
Saves aggravation. Even the most seasoned salesperson doesn’t like to be misled. It can really put you off your game — especially if you were counting on that sale.
Saves cash. It can be very expensive to travel and spend time with the wrong prospects. Not going after “low hanging fruit” can make you money in the short term and in the long run. [Read more…]